President William Ruto has announced a series of new directives targeting the public transport sector, including new measures on matatu artwork and financial relief for operators.
Speaking on Friday, May 22, the Head of State said the government will allow matatus to continue displaying graffiti and creative artwork, provided that safety standards and respect for other road users are maintained.
He directed the National Transport and Safety Authority (NTSA) to create an enabling environment that supports the practice within regulated guidelines.

Government retains matatu art as Ruto issues fresh transport rules. Photo: Courtesy.
At the same time, Ruto instructed the Ministry of Transport to collaborate with banks and other financial institutions to address financial pressures facing operators in the sector.
The move is aimed at exploring possible relief measures, including adjustments to lending terms to ease the burden on transport businesses affected by the ongoing crisis.
Ruto went on to announce additional measures aimed at addressing challenges within the public transport sector, focusing on insurance disputes, legal reforms, and regulation of the ride-hailing industry.
The Head of State said the government will work with the Insurance Regulatory Authority (IRA) and other stakeholders to resolve concerns over delayed or disputed insurance claims affecting matatu operators.
The engagement is intended to streamline claims processing and improve accountability within the insurance sub-sector.
Ruto further directed an urgent review of key legislation governing the industry, including the Insurance Act and the Auctioneers Act.
He noted that the review should be completed within three months to establish a more efficient and fair regulatory framework for all players in the transport sector.
In addition, the President announced plans to regulate pricing in the ride-hailing industry through consultations involving digital taxi companies and drivers.
The Ministry of Transport, through the National Transport and Safety Authority (NTSA), will lead discussions aimed at introducing structured fare guidelines and resolving ongoing disputes between operators and platform companies.
The measures form part of broader government interventions targeting stability and fairness in the transport industry.

