Media personality Willis Raburu has lost a legal battle against a top telecommunication company after the High Court in Nairobi overturned a lower court ruling that had awarded him Ksh6.5 million for alleged trademark infringement over the use of the word ‘Bazu’.
The ruling therefore set aside the earlier ruling of the Milimani Chief Magistrate’s Court, which had found the telco guilty of unlawfully using the word ‘Bazu’ in marketing its data bundles.
Raburu had moved to court in 2023, accusing the telco of using the term without authorisation in its popular bundles campaign.
The journalist claimed that the company’s marketing strategy infringed on his registered trademark.
He also argued that the mobile service provider’s use of the word amounted to passing off and misrepresentation, misleading consumers into believing that he had endorsed the product or collaborated with the company.
