Apple is reportedly weighing to hike in prices for its new iPhone set to be launched soon.
The tech company has not yet finalised on the price hike for its iPhone 17 series.
The iPhone 17 series is expected to debut later in September.
According to sources, the price hike will be attributed to the updated design and new features instead of linking it to the tariff that the U.S. government has imposed on the imports from China.
The company is also said to have more ambitious plans for 2027, such as doing away with a cutout on iPhones altogether.
Apple is among the largest US companies impacted by escalating trade tensions, so far, it has already began shifting more iPhone production to India.
The firm recently stated that tariffs could add approximately USD 900 million in costs during the April-June quarter and most iPhones sold in the US during the period will be sourced from India.
